FAQs
What is Human Marketing?
Human Marketing is a digital marketing agency dedicated to helping business owners maximize their paid advertising investments.
We believe in the power of human relationships, striving to build trust and lasting connections with our clients. Our objective is to transform the advertising industry, moving away from the common conflict of interest where agencies prioritize their own revenue by charging fees based on ad spend, rather than focusing on client results.
We are Human because we care about delivering value and fostering genuine partnerships.
How is it different from any other marketing agency?
At Human Marketing, we believe in understanding the true value your business offers to customers. This insight allows us to craft a bespoke Media Plan for your unique needs.
We don't rely on “magic formulas" or “secret weapons". Our methodology is based on a deep technical understanding of paid media and a personalized roadmap that will communicate the value of your brand to your potential clients.
There's no one-size-fits-all approach here. Every strategy we develop is meticulously tailored to the individual client's requirements.
How are you going to improve my results?
We begin with a comprehensive audit of your business data, tracking systems, and purchase processes to uncover missed opportunities.
Findings are presented in a dedicated 1 hour video conference, ensuring clarity and answering all the questions that might arise.
This audit pinpoints actionable opportunities categorized into three time horizons: short-term (weeks/months), medium-term (6-18 months), and long-term (18+ months). This structured approach provides a clear roadmap for consistent optimization and sustainable business growth.
what kind of businesses do you work with?
We have extensive experience navigating multiple industries. While we specialize in e-commerce and direct-to-consumer (DTC) brands, we also have significant experience with lead generation and B2B companies.
We aim to partner with businesses and projects that provide positive value to society, and with startups and entrepreneurs eager to make a positive impact.
We do not work with:
Casinos, betting websites, or illegal products/services
Pyramid schemes or fake courses that sell empty promises
Products that lack real value for the end user or are over-hyped
Print-on-demand or dropshipping businesses
Any product or service that promotes unfavorable perceptions of the body.
Whats the process to start working together?
To begin a collaboration, we will first set up an introductory call to determine if we are a good fit for your goals.
If we are a match, we will proceed with an initial audit. This key step helps us uncover opportunities and create a clear, agreed-upon roadmap for our partnership.
Once the audit and roadmap are finalized, we will sign a Collaboration Contract and a Non-Disclosure Agreement (NDA). After both parties agree to the terms and the first payment is processed, we will take full ownership of your ad accounts and digital marketing strategy.
We will establish fixed goals and deadlines for specific milestones. Our collaboration includes a weekly call to review spending, results, and strategy, and to organize both immediate actions and long-term plans. You will also receive daily performance updates, allowing you and your team to focus on other priorities while staying informed about your digital marketing efforts.